Social Media Builds Sales and Tops the Competition

Tuesday, November 30, 2010

Social Media Builds Sales and Tops the Competition

Post, tweet, share with us what you would like to know. The "7 Tips to Increase Sales in Today's Tough Business Climate" column will keep you focused to achieve a sales strategy of excellence. Just ask - send us a tweet with your questions.

7 Tips to Increase Sales in Today's Tough Business Climate

Minding Your Business
Column by Kathy C. Yohalem - Strategist and Senior business advisor for not-for-profits, and many other industries

1. Focus on your best customers.

2. Use social media to increase reach.

3. Strengthen your product line or service.

4. Ask for referrals.

5. Motivate your sales force.

6. Keep on marketing.

7. Adjust your pricing - think added value.

See this video on the dynamic stats of Socialnomics - It is exploding!

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Social Media Revolution

Overview of Relevant Not-For-Profit Experience

• For a 501C3 global non-profit Educational Foundation, established critical success factors for growth, identified key strategic issues, refocused goals & objectives of brand with metrics and milestones for financial success and ROI. Developed additional revenue streams, and programs/events to maximize value, re-formulate the brand & image position. Developed an organizational structure; Board & Committee Structure.
• For a Not-For-Profit Medical Research Foundation - Refocused strategic feasibility, growth and objectives; integrated & formulated e-commerce portal for revenue stream and reach, to new customers & new communities. Reformulated top heavy organizational structure to enhance bottomline.
• Hospital/Nursing Home - Developed initial marketing campaign to gain visibility and increase reach for more residents.
• We provide high level contacts.

Kathy C. Yohalem Ltd. Blog

Tuesday, November 30, 2010